A conceptual rebrand for iheart radio.

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Emphasis was on minimalist and clean aesthetics. The logo and graphic treatments go hand in hand, this was prioritised with the end user in mind so they would be aware when they're interacting with any form of content.

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The website design was influenced by a desktop or widget style aesthetic. Each panel indicates a different area for the user to explore, with the purpose to make the experience clean and organised in order for easy navigation. 

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Explore The Prototype >

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Design & Creative Direction: OV-DSGN

3D Design & Motion: OV-DSGN

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Deliverables:

Creative Direction, Branding, Brand Identity, Digital Design, Web Design, Print Design, 3D / Motion